CIBC (Canadian Imperial Bank of Commerce)

Tools Used: Adobe Illustrator, Photoshop, After Effects, Premiere Pro

I developed several ads for CIBC to be used on social media, web and print. CIBC is a Canadian multinational banking and financial services corporation headquartered at CIBC Square in the Financial District of Toronto. CIBC wanted to create several new assets for an upcoming campaign to attract first-time home buyers who are determined to find their way to home ownership.

Below are some of the ads created for CIBC.

Client

CIBC

Category

Design · Motion Graphics · Print · Social Media · Video

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Animated Digital Ads

A 3 part digital banner ad was created to drive brand awareness, to be promoted on all internal televisions. The ads were created to target, first time homebuyers and high potential starters who are between the ages of 25-34.

Social Media Campaign

3 Ads were created to be used on an Instagram carousel.

Animated Leaderboard Ad

An animated leaderboard ad was created to promote on on the main website.

Exterior Banking Centre Poster

A large printed banner to be displayed externally outside banks.

Copyright David Rusinek 2022. Made with in Toronto CA.