Q4 Branding

Digital Marketing Design
Social Media / Web Design  / Print  / Branding / Email Design / Video & Motion Graphics

About Q4

Q4 is an Investor Relations tech company based in Toronto. It is a SaaS based capital markets communications platform leading the digital transformation of how publicly traded companies, investors and investment banks engage.

More than 2,600 of the leading global public companies trust the breadth of the Q4 platform and premium services to drive valuation, reduce volatility, and improve shareholder engagement.

The Role

Tools Used: Asana, Adobe Illustrator, Photoshop, After Effects, Premiere Pro

My previous role as Senior Graphic Designer for Q4 involved using my expertise in marketing, to lead the design and production of a wide range of digital and traditional marketing initiatives such as: web and print advertising, landing pages, email design, brochures, infographics, motion graphics, 2D animation, trade show, social media and video editing & production.

Video Production & Motion Graphics

Below are two videos, a Sizzle Reel and a Teaser that I produced for Q4. Both of the videos below were created completely in-house without the use of an outside agency. Each video required extensive planning with several stakeholders, creating storyboards, sourcing music, stock footage, editing video and motion graphics. Using Asana throughout the process was crucial in making sure to meet key checkpoints and deadlines. Each video took me between 2-3 weeks to create from first pitch to final product. Miro was used to create storyboards, and videos were edited in Premiere Pro and After Effects.

Marketing Materials

Below is a highlight of internal/external marketing campaigns I produced for Q4. This collection demonstrates my clear understanding and knowledge of branding, layout, and typography.

NIRI Tradeshow & CapitalConnect Branding

As Project Manager and Creative Lead for the concept and creation of branding for a new product developed by Q4 called “CapitalConnect”. CapitalConnect and Q4 were featured prominently at the NIRI 2022 trade show, the largest professional investor relations association and trade show in the world.

Email Campaigns

Below are two emails that were created as part of a larger project to completely re-design all marketing email templates.

Social Media Holiday Campaigns

A selection of holiday social media posts.

Linkedin Video Ads

Below are 2 video ads that were created to promote new campaigns. Created in Adobe After Effects and Premiere Pro.

Social Media Ads

A selection of successful social media campaigns.

Linkedin Video Ads

Below are 2 video ads that were created to promote new campaigns. Created in Adobe After Effects and Premiere Pro.